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Pecans
A Word from the Board: American Pecan Council
The formation of APC as a resource dedicated to marketing American Pecans in the U.S. and internationally was…
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Category: Pecans
Pecans
A Word from the Board: American Pecan Council
The American Pecan Council (APC) approved in 2016 and the American Pecan Promotion Board (APPB) approved in 2021…
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Pecans
Marketing Pecans in the Health Professional Space
Over the past few years, marketing to health professionals (HPs) has been a top priority for the American…
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Ag Industry
Voluntary Quality Assurance Program
2022 is certainly moving full speed ahead with the dawn of Q2 upon us. U.S. agriculture is in…
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Pecans
Marketing Milestones: American Pecans’ Successes
The year 2017 was a monumental one for the American pecan industry. Uniting to support the passage of…
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Ag Industry
View from the Top: Q and A with Aubrey Bettencourt, President and CEO of the Almond Alliance
The American Pecan Council (APC) was approved in its inaugural referendum by 71% of production this past year. This…
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Pecans
Pecan Growth During the 2020-21 Year and Projections for 2021-22
Every year, the American Pecan Council (APC) as the Federal Marketing Order (FMO) for the U.S. pecan industry…
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Ag Industry
A Peek into the Pecan Powerhouses Network
In our last article, we shared about the various marketing activations we’ve engaged in this past year to…
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Pecans
2021 Recap Report of APC’s Marketing in the Health Professional Sphere
Reaching the eyes and minds of health professionals is crucial to gaining a competitive advantage in the health…
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Pecans
On-Farm Recharge: Lessons from a Pilot Study in Pecans
On-Farm Recharge (OFR) is a method in which growers flood farmlands during wet years when extra surface water…
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